Culinary Strategy · Kitchen Technology · Foodservice Innovation

Chef-led consulting for foodservice brands ready to perform beautifully.

MAR Culinary & Technology Consulting helps restaurants, hotels, manufacturers and multi-unit foodservice teams turn culinary ideas, equipment decisions and operational challenges into practical, scalable solutions.

35+Years Culinary Experience
19+Years Electrolux Ecosystem
3Markets: U.S., Europe, LATAM
2Chef-Led Co-Founders
Services

Practical support for kitchens, brands and manufacturers.

MAR focuses on the space where culinary execution, equipment performance, workflow, wellness-minded food strategy, culinary education and business development meet.

Equipment & Kitchen Technology

Selection, evaluation, demos, training strategy and operator education for combis, blast chilling, cook-chill, thermal systems and premium cooking platforms.

Culinary R&D

Chef-driven product testing, menu execution, process development, recipe standardization and operational validation for real kitchens.

Workflow & Opening Support

Kitchen flow, equipment layout input, station logic, training paths, opening readiness and practical execution systems for operators.

Training & Operator Support

Hands-on education for culinary teams, product launches, equipment adoption, chef demos and multi-unit operational consistency.

Strategic Business Development

Connecting manufacturers, operators and hospitality groups through credible introductions, market positioning and relationship-driven growth.

U.S. & Latin America Market Strategy

Support for companies exploring Florida, the U.S., Dominican Republic, South America and broader Latin American hospitality opportunities.

Functional Nutrition & Culinary Education

Wellness-informed menu development, nutrition-focused curriculum, culinary education programs and food-first coaching strategy led by Sara Martinez’s certified Functional Nutrition Coach background.

About

Led by Alexis & Sara Martinez.

MAR Culinary & Technology Consulting is built around a simple idea: stronger foodservice concepts are created when culinary knowledge, equipment intelligence, business organization, culinary education and wellness-minded food strategy work together.

Chef Alexis Martinez brings a career that spans professional kitchens, foodservice consulting, equipment demonstrations, R&D, operator training and business development across the Americas and Europe.

Sara Martinez strengthens MAR as Co-Founder, Culinary Consultant and Nutrition Coach, bringing experience across culinary education, functional nutrition, wellness programming, recipe development, bilingual client support and food-focused brand growth.

A Culinary Institute of America graduate with additional training in Dietetics and Clinical Nutrition Services from Universidad Central de Venezuela, Sara adds a food-first wellness lens to MAR’s consulting work.

The work is direct, practical and operator-focused — helping teams understand what to buy, how to use it, how to train with it and how to turn it into measurable value.

“The best equipment conversation is not about machines. It is about food quality, labor, consistency, training, wellness-aware thinking and the guest experience.”

Chef Alexis Martinez

Founder · Culinary Technology Consultant

CIA-trained chef and foodservice consultant with deep experience in equipment training, R&D, cook-chill, sous-vide, culinary demonstrations and multi-unit operator support.

CIA GraduateR&DTrainingEquipmentHospitality

Sara Martinez

Co-Founder · Culinary Consultant · Certified Functional Nutrition Coach

CIA-trained culinary consultant, nutrition coach and educator supporting food businesses, hospitality brands and wellness ventures through recipe development, culinary education, wellness-informed programming, client coordination and bilingual English / Spanish consulting.

Sara’s background includes founding Simmering Minds, creating food education programs, nine years as Chef Instructor with Wellness in the Schools, and nutrition-focused coaching through A Better Bite.

Co-FounderCIA GraduateCertified Functional Nutrition CoachUCV NutritionEN / ESWellness Education

Consulting Focus

Chef-led strategy for foodservice execution

MAR supports restaurants, hotels, equipment manufacturers, specialty food brands, wellness ventures, culinary innovation teams and market-entry partners looking for credible operator-facing expertise.

U.S.FloridaLATAMEuropeFood EducationWellness Concepts
Why MAR

Built for the reality of professional kitchens.

The value is not only culinary creativity — it is the ability to translate food, equipment and operations into a system that teams can use every day.

01

Chef Credibility

Real kitchen experience that operators and chefs can trust.

02

Equipment Knowledge

Understanding the bridge between culinary needs and technical performance.

03

Training Mindset

Operator education, adoption and consistency are part of the solution.

04

Market Access

Strong hospitality relationships across Florida, the Americas and Europe.

Experience & Strategic Network

Credibility without giving away the relationship map.

The website should show the level of experience and market exposure while keeping client relationships protected.

Representative professional experience

Electrolux ProfessionalMolteniGroenKelvinatorGrindmasterCrathcoChipotleCracker BarrelBurger King Training Support

Current strategic market exposure

Luxury Hospitality GroupsHotel & Resort OperatorsMulti-Unit Restaurant BrandsLatin American Market DevelopmentEquipment ManufacturersCulinary Innovation Partners
Professional note: Brand names are referenced only to indicate representative professional experience, market exposure or historical project involvement. No endorsement, sponsorship or formal partnership is implied unless specifically stated in writing.
Method

A clear process for serious conversations.

Simple, professional and focused on outcomes.

Step 01

Discovery

Understand the operator, product, equipment challenge or market opportunity.

Step 02

Evaluation

Review culinary goals, workflow, equipment needs, training gaps and business fit.

Step 03

Execution Plan

Create a practical path for testing, demos, training, introductions or rollout.

Step 04

Support

Help move the opportunity forward with credibility, operator language and chef-level insight.

Start the right conversation.

Use MAR when your project needs culinary credibility, equipment knowledge, operator understanding and strategic access to foodservice decision-makers.